Mix n' Match Analytics Campaign Tracking

How to use both Google Analytics’ built in campaign tracking and your own custom campaign tracking variables. If your campaign links already contains tracking variables you can map these variables to Google Analytics by modifying the Google tracking code. This works great unless some of your campaigns contain Google Analytics tracking variables and other campaigns

Website Performance by Language

How well does your website perform based on the visitor’s language preferences? Is there a large portion of your traffic that is not being well served because of a language barrier? Do you have multiple language support on your website and want to know if it is effective? Web analytics can answer all of those