You may have remembered from one of my previous posts (How I increased subscribers by more than 300%) we redesigned a web form in order to improve the number of free-trial downloads. The concept was simple, if we make it easier for people to download and try our software it would increase our sales. The
How I increased email subscribers by more than 300%
In marketing a lot of time and effort goes into the philosophy and science of targeting the proper markets, understanding your customers needs, and crafting a campaign that demonstrates your product as the superior solution to their problem. What if there was something you could do that would increase the effectiveness of your marketing campaign