AdWords: Target your audience without keywords
Google AdWords continues to introduce new tools and options to better target your market and their new “Interest Categories”…
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Are HashBangs bad for AdWords?
I manage a site with lots of keyword specific content (+700 pages) that happens to be displayed using AJAX (Specifically…
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Does eBay’s AdWord study spell doom for paid search?
The short answer is “no”! The SEM industry is buzzing with the eBay Research Lab’s recent study (Consumer Heterogeneity and…
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5 often missed Google AdWords strategies
Online advertising is a complex and fast changing world and Google AdWords is an incredibly robust tool. Here are five…
Read moreGoogle Adwords Quality Score
I watch our company’s current Adwords account very closely and yesterday I was surprised to see that all of our…
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