MailChimp is a funny email marketing company. They have gone out of their way to make the language and the feel of their site relaxed, yet their documentation and features are thorough. There is something reassuring to me to see a company that has a rich offering, doesn’t take themselves too seriously, and has far
Email Marketing Modernization Project
After evaluating our company’s current Mass Email application I quickly determined that it could not meet the requirements of a modern email marketing program. Since email marketing is going to play a major role in reaching the company’s sales and marketing objectives it was easy to see that we were going to need to replace