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How-to Prevent Email Spoofing
I had a call from a client today. She was concerned because she had received a large volume of bounced spam email that was supposedly sent by her. Her fear was that someone had hacked her server and was now ruining her domains reputation by spamming. I explained that her server was fine but someone […]
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Tracking Corporate Activity with Google Analytics
Many companies find it difficult to measure the interest level of a prospect, create an opportunity or determine their marketing effectiveness. A corporate website is a great resource for gathering this information but only if you can convenience a visitor to self-identify by having them fill out a form or calling a sales number. Using […]
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Google AdWords Pay-Per-Action Program
Google has introduced a new beta program for their AdWords customers. Pay-per-action ads are part of a new pricing model that allows advertisers to pay only when specific actions that they define are completed by a user on their site. Rather than paying for clicks or impressions, advertisers can choose to pay when a user […]
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Top 5 ways to Drive Traffic to your website
Everyone wants to increase traffic to their website. They have heard a lot of the marketing buzz words, SEO, adwords, RSS, social media, blogs, et cetera but have no way of determining which will have the greatest impact on increasing website traffic. So it is no surprise that I am often asked, “What are the […]
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Whether we have the privilege of calling you a client, or a subscriber to our blog, our vision for FreshClicks is to help you realize your business’s growth potential. By giving you the insight you need to take a fresh look at your customers, your business goals, and your marketing strategies, we’ll help you grow […]
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