- Category: Web Design and Development
- Client: ISTA Pharmaceuticals
ISTA Pharmaceuticals had an image problem. Their corporate website didn’t properly position their three flag ship products; Bromday, Bepreve, and Istalol. The website also didn’t reflect the cutting-edge nature of their product pipeline.
Having previous experience with ophthalmological and pharmaceutical websites allowed us to quickly get up to speed with understanding the customer needs and corporate goals. During the research phase we were able to identify four key business objectives of the website and create a design that surpassed ISTA’s expectations.